Getting approval from a woman's friends using "Star Wars" strategies?

Weirdest Star Wars sighting found today.
Dating advice on how to get in with the ladies using Star Wars as a guide...
on the RIGHT GUARD deodorant site?!

Breaking the Force Field:
Getting approval from a woman's friends using "Star Wars" strategies

My friend Mark Frauenfelder on Colbert!

Mark's the editor of BoingBoing and MAKE magazine and an old pal of mine.
He's even in my Cute Geek Guy Gallery: http://www.grrl.com/markf.html

Anyhoo, he was on "The Colbert Report" so check it out here:
http://www.makezine.com/blog/archive/2007/03/welcome_heros.html

So when's my awkward and uncomfortable interview with Tracy Morgan?

At least he mentioned Obi-Wan Kenobi right before he flips out.
http://www.youtube.com/watch?v=DOhKrL5DB1Y